Your brand is how people see you and how you're spotted. If your logo/style isn't instantly recognizable, merchandise is a great way to solidify your brand. It takes 5-7 impressions before someone will remember your branding and logo, so if you're not sure about your brand, trying out designs on merch is a great start! Make sure to incorporate your channel branding, logo, color scheme, and general personality into your merch and storefront! Consistency makes your brand recognizable across all platforms.
Shelf Merch lets creators set up everything they need for their off-platform presence. You can launch a beautiful homepage and link to all of your content, open a shop and sell products. You can set it all up on your own fully branded website that's 100% owned by you, from the domain name to the data.